by Benedict Nicholson | Feb 25, 2025 | Digital Journalism
How do you evolve from being the world’s best-known Facebook publisher into a media company that truly understands and serves today’s fragmented digital ecosystem? This was the question facing LADbible Group as they looked to build on their position as the...
by Benedict Nicholson | Dec 11, 2024 | Digital Journalism
We recently looked at a cross-section of ten UK publishers across various social platforms. Today, we’re going to look at ten more publishers across the same platforms. This time, we’ll be focusing on LADbible, UNILAD, the Financial Times, The Sun, The Independent,...
by Benedict Nicholson | Nov 26, 2024 | Digital Journalism
Following on from our recent report looking at 50 of the top publishers across the web and social, we’ve done a deep dive into 10 of the biggest UK publishers. For this research, we took content from The Daily Mail, The Economist, The Guardian, BBC News, GB News,...
by Benedict Nicholson | Oct 17, 2024 | Digital Journalism
LVice Presidents compete for attention Last week, we wrote about the attention that Donald Trump and Kamala Harris have generated online, as well as their different tactics for engaging potential voters, and this week it’s the turn of their respective...
by Benedict Nicholson | Oct 10, 2024 | Digital Journalism
There are so many ways you could look at an election. The media is often the leader in deciding what the public mood is, setting a news agenda and probing the candidates on their stances. Or you could look at the polls — a moment in time snapshot of how a select group...
by Benedict Nicholson | Sep 19, 2024 | Brands
As part of NewsWhip’s inclusion in the Social Intelligence Lab Tech Landscape report, our CPO Dervilla Mullan sat down with their team to discuss how NewsWhip helps brands proactively defend their reputations with predictive data. This interview first appeared...
by Benedict Nicholson | Aug 22, 2024 | Brands
You may (or may not!) be aware that we recently undertook a collaborative study with Stephen Waddington. Through interviews with communications leaders across the US and Europe, we devised the Foresight framework. This framework is fast becoming an essential tool for...
by Benedict Nicholson | Aug 14, 2024 | Digital Journalism
Anyone who has ventured onto Reddit, whether casually browsing or diving deep into popular subreddits like r/science (33M members) or r/AskReddit (48M members), knows it can be a source of endless possibilities. Reddit has over 91 million daily active uniques and more...
by Benedict Nicholson | Jul 3, 2024 | Digital Journalism
France is in the middle of going to the polls, after President Macron called a snap election back in June, following the success of the right-wing National Rally in the European elections. That success continued in round one of the elections on Sunday, and the French...
Flipping the Script: How Brands Can Reclaim the Narrative in a Crisis
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Political coverage drives engagement growth on X in Q3
TikTok turns to the US for engagement in Q3
Fall Social Publishing Index: Facebook’s continued rise
