by Benedict Nicholson | May 8, 2020 | Digital Journalism, Communications & PR
May is mental health month, and it is a particularly pertinent time for it given the potential disruption to our mental health by the COVID-19 pandemic. We looked back at some of the top mental health and coronavirus narratives of the year so far. These included...
by Benedict Nicholson | May 19, 2020 | Digital Journalism, Communications & PR
We looked at the top technology publishers for the last year, ranking them by overall Facebook engagement. Traditionally, we have broken down publishers by top overall coverage, which we do in our monthly rankings. Obviously, one issue that this runs into is the...
by Benedict Nicholson | Apr 24, 2020 | Digital Journalism
March 2020 has seen huge engagement across the board for publishers on Facebook. We broke down the numbers in our latest ranking. The month of March has been unprecedented in terms of engagement to web content, mainly due to the COVID-19 outbreak and coverage around...
by Benedict Nicholson | Apr 14, 2020 | Communications & PR
We recently had a virtual sit down with Zach Silber from Kivvit to discuss the ways COVID-19 is impacting the PR industry and how agencies’ responsibilities have changed during these last 30 days. Zach is the Chief Innovation Officer at Kivvit, a national data-driven...
by Benedict Nicholson | Mar 25, 2020 | Digital Journalism
The coronavirus pandemic has led people to turn to the publishers they trust for information. We looked at the engagement data around it. You may have read Kevin Roose and Gabriel Dance’s excellent piece in The New York Times on Monday about the sheer amount of...
by Benedict Nicholson | Mar 3, 2020 | Communications & PR
We recently sat down with Bryan Pedersen of MSL to discuss earned media and the impact of data on agencies and their clients. Bryan Pedersen is the Chief Innovation Officer at MSL, and leads their digital center of excellence. He was previously a part of innovation...
by Benedict Nicholson | Mar 2, 2020 | Digital Journalism
We’ve entered the new year, and we’ve got a brand new list of top publishers for you for January 2020, with one very clear runaway winner. New year, new rankings. As we progress rapidly through 2020, we looked back at the most engaged publishers for the month of...
by Benedict Nicholson | Feb 7, 2020 | Data
How the coronavirus has spread online The new coronavirus that originated in Wuhan at the end of 2019 has gone from unheard of to being declared a global health emergency in the space of a month. As you might expect, the online attention it received has also exploded...
by Benedict Nicholson | Feb 5, 2020 | Brands
The Super Bowl remains one of the biggest events in American television for the ad breaks as much as the game itself. But what was the most engaged content around the Big Game? We looked at the data for Super Bowl LIV to find out. We looked at the top stories about...
Flipping the Script: How Brands Can Reclaim the Narrative in a Crisis
Facebook dominates news engagement again in Q3
Instagram’s Q3 engagement drop led by lack of sports
Political coverage drives engagement growth on X in Q3
TikTok turns to the US for engagement in Q3
Fall Social Publishing Index: Facebook’s continued rise
