by NewsWhip | Jan 29, 2016 | Communications & PR
We take a look at candidates’ strategies on Facebook and Instagram, weighing up the different approaches and level of engagement. Facebook and Instagram are two very different platforms and offer very different opportunities for engagement. While Facebook...
by NewsWhip | Jan 28, 2016 | Brands
Everyone loves a star, and athletes are our modern Herculean heroes. Check out how teams can drive their sports engagement through champions. (photo courtesy of Keith Allison) When we dove into the NBA’s most engaging videos and content trends of 2015, we found...
by NewsWhip | Jan 27, 2016 | Interviews, Digital Journalism
What’s it like to cover the world’s news through news feed, timeline and Snapchat? As one of the world’s best-known news brands, BBC News have long been figuring out the best way to reach their global audience on social media. We talked to Social...
by NewsWhip | Jan 26, 2016 | Communications & PR
Instagram is booming and has huge potential for engagement – so how are Election 2016 candidates using it to engage with supporters? Election 2016 is poised to kick off properly in Iowa next week. With this in mind, we’re expanding our coverage of the...
by NewsWhip | Jan 25, 2016 | Brands
Brands are already penning their Valentines as we enter February. Check out these social media tips for brands looking to reach lovebirds. Brands are competing to win the hearts of consumers this Valentine’s, and for good reason. According to the National Retail...
by NewsWhip | Jan 22, 2016 | Brands
Smack in the middle of hockey season, we take to the ice to see which NHL teams dominated the social media rink in December. (Photo courtesy of Clydeorama) We’re in the second half of the 2015-16 season, rocketing toward those coveted Stanley Cup playoff spots. While...
by NewsWhip | Jan 21, 2016 | Digital Journalism
Facebook is more than just a social media source. The site has diverged into multiple sectors and as of late, has become one of the world’s top news sources. We know that Facebook is popular here in the states, but numbers may differ over in Europe. Back in 2016, we...
by NewsWhip | Jan 20, 2016 | Brands
As the Super Bowl approaches, we take a look into which NFL teams are winning with their native Facebook content, and which posts are their MVPs. Super Bowl Sunday is less than a month away. Last post, we looked at which teams had the biggest total Facebook...
by NewsWhip | Jan 19, 2016 | Communications & PR
Two weeks ahead of the pivotal Iowa caucuses, we take a look at which Republican candidates are leading the field on Facebook. The Republican race for the presidency has changed considerably since our last dedicated rankings of the candidates on social. The field has...