by NewsWhip | Jul 27, 2017 | Interviews, Digital Journalism
We talk to Naran Xadul’s founder, Sara Rosenthal, to find out how a passionate and Millennial-savvy blog created the top Spanish-language parenting community on Facebook. For a new publisher, standing out on Facebook can prove difficult. Especially if you...
by NewsWhip | Jul 26, 2017 | Brands, Digital Journalism
With new regulations on Instagram influencers, how are paid posts faring? We take a look at the top influencers of July and their impact on brands. Got milk? Who doesn’t remember the celebrity dairy ads of the 90s, or the changing athlete faces on cereal boxes? Today,...
by NewsWhip | Jul 18, 2017 | Digital Journalism
This is a post for NewsWhip’s customers — and for anyone using data to guide their content strategy. We believe publishing is entering a new era — one where success will be determined by how scientific you can be in your approach. That means interpreting...
by NewsWhip | Jul 13, 2017 | Digital Journalism
NewsWhip Spike was a crucial tool in fighting misinformation during France’s election campaign, by allowing editors to predict how big problematic stories were set to go. Last year’s US election campaign highlighted the effects of misinformation created...
by NewsWhip | Jul 12, 2017 | Blog hero
What are the secrets to going viral? We share how to predict the top stories, outshine your competition, and learn your audience inside and out. Going viral is the elusive, holy grail of content creation. You put hard work into a story, video, or epic meme, and hope...
by NewsWhip | Jul 5, 2017 | Digital Journalism
We look at three factors that contribute to engaging headlines on social media, including making the titles timely, educational and inspirational. Last summer, we looked at the characteristics of successful headlines on Facebook, parsing the numbers in the NewsWhip...
by NewsWhip | Jun 19, 2017 | Digital Journalism
How should publishers and brands go about looking to connect with specific interests and readerships? At WhipSmart, an panel of niche publishing experts gave their view. L-R: Ashish Patel, Dan Mazei, Lucia Moses, Youyoung Lee and Steve Rubel. At WhipSmart, we heard...
by NewsWhip | Jun 15, 2017 | Brands, Digital Journalism
Social media wins aren’t just for big brands. Small brands can leverage social to create authentic experiences and thriving communities. How can brands thrive on social media, if they’re not wielding a Pepsi or Apple-sized budget? A recent survey by Clutch...
by NewsWhip | Jun 13, 2017 | Digital Journalism
We look back on the UK election to see how party messages were shared and discussed on social media, and find an engagement gulf between the Labour party and Conservatives. The results of last Thursday’s UK election came as a surprise for many observers. After...
Flipping the Script: How Brands Can Reclaim the Narrative in a Crisis
Facebook dominates news engagement again in Q3
Instagram’s Q3 engagement drop led by lack of sports
Political coverage drives engagement growth on X in Q3
TikTok turns to the US for engagement in Q3
Fall Social Publishing Index: Facebook’s continued rise
