by NewsWhip | May 18, 2017 | Digital Journalism, Brands
Fake news has had an impact on social media, journalism, and audiences alike. But what about the effect for brands on social media? Did Don Draper ever have to deal with fake news? The ad executive might have something pithy to say about how it takes years to build up...
by NewsWhip | Apr 20, 2017 | Digital Journalism, Interviews
As cannabis laws change, so does the conversation on social media. We talk to KINDLAND’s founder Mike France on the evolving scene for cannabis publishers. What’s one the hottest growing niches for publishers right now? One might even say it’s so hot, it’s...
by NewsWhip | Mar 7, 2017 | Digital Journalism, Brands
How do you weigh your social media metrics? We dive into the values of different metrics, including likes, shares, comments, and more. On “The Office”, manager Michael Scott asks his receptionist to record employee performance during the day. He later asks her who’s...
by NewsWhip | Feb 22, 2017 | Digital Journalism
We analyzed features across top Live video platforms in this cheatsheet. Discover which ones are perfect for engaging your audience. Live video engagement is only continuing to grow; just look at the numbers. We used NewsWhip Analytics to compare the engagements on...
by NewsWhip | Feb 20, 2017 | Digital Journalism
What news videos get people sharing on Facebook? We look at how videos’ share counts and trends have changed in a year. Last week, Facebook announced several new features for video, keeping up with their focus on the format. Audio on video will now autoplay for...
by NewsWhip | Feb 14, 2017 | Digital Journalism
What can brands and publishers expect from a political mention? We dive into the latest controversy, around Nordstrom and how it played out on social media. Tic Tacs. Skittles. Kelloggs. Uber. Starbucks. Nordstrom. Each of these brands has seen a jump in social media...
by NewsWhip | Feb 8, 2017 | Digital Journalism, Brands
What did Super Bowl LI look like on Facebook? We look at how social reacted to this history-making game, diving into the top teams, pages, & stories. How did social media react to arguably the most legendary Super Bowl in history? It was the first Super Bowl to...
by NewsWhip | Feb 6, 2017 | Digital Journalism
The stories not being told can lead to opportunities to stand out; here’s how to take advantage of the ‘white space’, and differentiate your content. How do you stand out when it’s all been done before? The same big stories get reported in...
by NewsWhip | Jan 31, 2017 | Digital Journalism
How have headlines changed in two years? We look at ten publishers’ top stories to discover the trends behind engaging headlines on social. There’s no question that social media has changed the way that we read and share news. Publishers have had to adapt...
Flipping the Script: How Brands Can Reclaim the Narrative in a Crisis
Facebook dominates news engagement again in Q3
Instagram’s Q3 engagement drop led by lack of sports
Political coverage drives engagement growth on X in Q3
TikTok turns to the US for engagement in Q3
Fall Social Publishing Index: Facebook’s continued rise
