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Facebook dominates news engagement again in Q3

Facebook dominates news engagement again in Q3

by Haley Corzo | Oct 20, 2025 | Digital Journalism

Facebook was the only platform to see an increase in news engagement in Q3, rising 17% while all others declined. This rise builds on its growth in Q2, and highlights Facebook’s strengthening position as a key driver of news engagement in 2025. Here are some of the...
Political coverage drives engagement growth on X in Q3

Political coverage drives engagement growth on X in Q3

by Haley Corzo | Oct 20, 2025 | Digital Journalism

X saw a notable shift in Q3 in our Social Publishing Index, with hard news and political coverage driving the biggest spikes in engagement, and becoming the main driver of what audiences are interacting with on the platform. Here are some of the key takeaways: Fox...
Inside ESPN’s engagement drop on TikTok: What changed from Q1 to Q2

Inside ESPN’s engagement drop on TikTok: What changed from Q1 to Q2

by Haley Corzo | Jul 23, 2025 | Digital Journalism

ESPN consistently ranked as the top publisher on TikTok in the first half of 2025, leading in both Q1 and Q2, though engagement saw a dramatic dip in Q2. However, our analysis of ESPN’s top 1,000 posts from each quarter revealed significant differences in...
Al Jazeera Sees Major Instagram Growth in Q2 2025

Al Jazeera Sees Major Instagram Growth in Q2 2025

by Haley Corzo | Jul 23, 2025 | Digital Journalism

Al Jazeera English experienced significant growth in Instagram engagement during Q2 2025, marking a 26% increase compared to Q1, topping out at a little over 35 million engagements between April and June this year.  This uptick was largely driven by major...
Hard news rivals entertainment publishers on TikTok in March 2025

Hard news rivals entertainment publishers on TikTok in March 2025

by Haley Corzo | Apr 7, 2025 | Digital Journalism

It’s time for our March TikTok analysis. We’ll be using the same benchmark of 50 publishers to understand who’s leading on TikTok and what type of content is driving their success.  Here are some key takeaways from this month: ESPN remains the dominant publisher,...
Sports and entertainment led the way for publishers on TikTok in February 2025

Sports and entertainment led the way for publishers on TikTok in February 2025

by Haley Corzo | Mar 6, 2025 | Digital Journalism

As TikTok continues to shape how the public consumes news, publishers are finding new ways to engage their audiences on the platform. From cable news networks to entertainment and mainstream outlets, there’s now a diverse range of publishers that embrace a TikTok...
Elections without borders: How Germany’s election has gone global

Elections without borders: How Germany’s election has gone global

by Haley Corzo | Feb 20, 2025 | Digital Journalism

Germany is set to hold a federal election on February 23rd, after Chancellor Olaf Scholz called a snap vote when his coalition government collapsed late last year. Parties are competing for seats in the Bundestag (German federal parliament). The election is receiving...
NVIDIA Generates CES 2025 Buzz, TikTok and Instagram Lead on Engagement

NVIDIA Generates CES 2025 Buzz, TikTok and Instagram Lead on Engagement

by Haley Corzo | Jan 14, 2025 | Digital Journalism, Brands

CES 2025 gave us a glimpse of the future: automotive companies are breaking into new markets, immersive gaming will soon include smell-based environments, and you can’t move without tripping over a new AI product.  Now that the annual tech show has come to a close,...
How Der Spiegel leads social media engagement on Instagram in Germany

How Der Spiegel leads social media engagement on Instagram in Germany

by Haley Corzo | Dec 10, 2024 | Digital Journalism

In this installment of our series spotlighting top publishers across web and social media, we’re shifting our focus to Germany. Previously, we analyzed 50 of the top publishers across a variety of news types, and did a similar deep dive into 10 UK publishers. Now...
« Older Entries
  • Flipping the Script: How Brands Can Reclaim the Narrative in a Crisis
  • Facebook dominates news engagement again in Q3
  • Instagram’s Q3 engagement drop led by lack of sports
  • Political coverage drives engagement growth on X in Q3
  • TikTok turns to the US for engagement in Q3
  • Fall Social Publishing Index: Facebook’s continued rise

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NewsWhip works with a multinational Energy Company to help them monitor live issues, understand the social media landscape, and support internal stakeholders with media reports, digests, and alerts

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Report: 2023 Brand Reputation Report

As we continue to make our way through the 2023 holiday season and consume endless amounts of food content, we wanted to explore the time period that brought all the food and flavors back to life — fall.

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