by NewsWhip | Jan 31, 2018 | Digital Journalism, Brands
With Facebook’s algorithm change setting the pace for 2018, it’s worth considering whether there will be a trickle-down effect for other platforms, like Instagram. Facebook is in full swing with changes, which we analyzed here, and just another change came out this...
by NewsWhip | Jan 26, 2018 | Digital Journalism
We look at five ways that social publishing could change in 2018, from the effects of Facebook’s algorithm change to the growth of dark social channels. Just a month into 2018, there’s already been a potentially seismic shift in social publishing as we know it....
by NewsWhip | Jan 24, 2018 | Digital Journalism
Two weeks ago, Facebook sent publishers and content creators into a frenzy with its latest News Feed change. Mark Zuckerberg announced that Facebook’s News Feed will change so that users “can expect to see more from [their] friends, family and groups [and] less...
by NewsWhip | Jan 18, 2018 | Digital Journalism
What were the social media headline trends at the end of 2017, and how can we expect them to change in 2018? Earlier this month, we took a look at the average word count of the most viral stories on social media, and found that of the top 100 most engaging pieces in...
by NewsWhip | Jan 17, 2018 | Digital Journalism, Interviews
Attention is a contested topic for publishers and marketers. How can you catch your audience’s attention, and how can you hold onto it? In today’s age of endless scrolling and countless memes, how can content creators stand out and build a loyal following?...
by NewsWhip | Jan 11, 2018 | Digital Journalism
We look at the most engaged sites on Facebook last month, and examine the publishers that are getting the most out of their content on Facebook. As 2018 opens, it’s a good time to reflect on some of the changes that 2017 saw in social publishing. It was a year which...
by NewsWhip | Jan 10, 2018 | Digital Journalism, Brands
Millennials are so yesterday. We look at eight things you need to know about reaching Generation Z on social media. Move over Millennials. Publishers and brands are already trying to pinpoint what catches the attention of a generation that hasn’t even come of age yet....
by NewsWhip | Jan 4, 2018 | Digital Journalism
New NewsWhip data shows that some of the most shared stories on social media can be thousands of words long — but most fall into a much smaller word count. How long can a viral story be? It’s a theme that’s been discussed on the NewsWhip blog before. In January...
by NewsWhip | Jan 2, 2018 | Interviews, Digital Journalism
How can you make tough subjects go big on social media? We talk to the Mighty about how its humanized content has empowered a community of 1 million social users. Social media continues to break down walls around what were once “taboo” subjects. Mental...
Flipping the Script: How Brands Can Reclaim the Narrative in a Crisis
Facebook dominates news engagement again in Q3
Instagram’s Q3 engagement drop led by lack of sports
Political coverage drives engagement growth on X in Q3
TikTok turns to the US for engagement in Q3
Fall Social Publishing Index: Facebook’s continued rise
