A Q&A With Upworthy's Head of Video

A Q&A With Upworthy's Head of Video

How Upworthy are making social first videos for a wide audience online.  Upworthy has pivoted in recent times to become a video-first operation, targeting Facebook users keen on watching feel-good stories in their news feeds. Recently, we saw numbers suggesting that...
Three Ways Publishers Are Using Messaging Apps

Three Ways Publishers Are Using Messaging Apps

We look at some examples of publishers using messaging apps to reach new readers and distribute content.  In May 2016, what portion of your browsing day is spent on messaging apps? Probably a lot more than you did a few years ago. This chart from Business Insider...