by NewsWhip | Dec 10, 2015 | Brands
Social media is transforming sports engagement, and the NBA is no exception. We check out which teams are creating the most-engaging videos on Facebook, and how. Want to see a social media slam dunk? Look no further than NBA teams on Facebook video. Basketball is...
by NewsWhip | Dec 9, 2015 | Brands
As an early case study in how fashion brands use Instagram, we take a look at engagement around the Victoria’s Secret Fashion Show, which was screened on US television last night. There’s no denying the Victoria’s Secret Fashion Show is a social media behemoth. A...
by NewsWhip | Dec 4, 2015 | Brands
There’s a lot to learn from the NHL’s 2015 content marketing hits. Our top five insights dive into how to make compelling content. Last week, we looked at which hockey teams were driving the most web traffic from their social media channels. Hockey teams...
by NewsWhip | Dec 2, 2015 | Brands
Soccer is the world’s top sport. We dive into which country’s league is the champion of social engagement and how their clubs do it. We’ve already gone into football and hockey. But it’s time to tackle the sport that dominates the globe—soccer. According...
by NewsWhip | Nov 26, 2015 | Brands
How to get NFL fans involved? We look at the very best content that teams are using to ramp up engagement. Happy Thanksgiving from NewsWhip. We’re focusing on a very American tradition today: football. Last week, we looked at which NFL teams had the largest social...
by NewsWhip | Nov 23, 2015 | Brands
Hockey fans are famous for their passion. Which NHL teams are building the hottest social channels and how are they doing it? Time to hit the ice. In our previous sports breakdowns, we’ve determined that the sports sector and NFL franchises have built tremendous...
by NewsWhip | Nov 20, 2015 | Brands
Auto brands now spend over 50% of their ad budget on digital. Find out which car brands are driving the biggest social channels and how they do it. Auto brands are racing to get on top of their digital game. Automotive now spends over half its advertising budget on...
by NewsWhip | Nov 18, 2015 | Brands
We’re already revving up for the Super Bowl at NewsWhip. In our sector breakdown of social vs search traffic, we saw that the sports industry had built deep and wide from social channels. Sports franchises are part entertainer, part publisher, part traditional brand....
by NewsWhip | Nov 13, 2015 | Brands
Social is the new search, and Facebook is the new Google News. In this enormous digital trend, brands are upping their social games. This week, we’re diving into which sectors have the biggest social channels flowing to brands. We’ve already looked at whether social...
Flipping the Script: How Brands Can Reclaim the Narrative in a Crisis
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Instagram’s Q3 engagement drop led by lack of sports
Political coverage drives engagement growth on X in Q3
TikTok turns to the US for engagement in Q3
Fall Social Publishing Index: Facebook’s continued rise
