Intuition vs. Insights: Digital transformation and the corporate comms function

This report from Wadds Inc. explores the current state of the digital transformation within corporate communications.

Through in-depth interviews, the report identifies that the comms function has been slower to digital transformation than other business practices, and that the rise of artificial intelligence is now putting pressure on practitioners to accelerate that transition.

Read the report to discover best practices for digital transformation from industry leaders in the US and Europe, and the steps for solving business problems with communications technology.