What are the best social data platforms?

February 3, 2018

Written by Glossary Author
The best social data platforms are those which offer significant insight into the performance of content across different social media channels. Social data platforms use social media APIs to provide a stream of data to show how audiences are responding to different posts, stories, videos and other content.  
NewsWhip Analytics is a leading social data platform which offers a huge number of data points for social media managers, audiences development experts, marketing teams and more. It unites social data from leading social platforms in one place, so that users can make informed and effective decisions around their social media strategies, based on a lot of historical social data.  Here are some of the most popular metrics that NewsWhip Analytics makes available to users:

  • Facebook likes, comments, shares and reactions,
  • Instagram likes and comments,
  • Tweets, Twitter mentions and likes,
  • LinkedIn shares and comments,
  • Pinterest pins,
  • Social media content format breakdowns.

Social Data Platforms
Visit the Newswhip Research Center: It’s the central intelligence hub of NewsWhip where we regularly publish reports around changes to the social platforms and event specific insights (Black Friday, Christmas, Super Bowl, World Cup, Brexit, Presidential Elections and much more). This multidisciplinary team is comprised of Content Strategists, Editors, Data Scientists, Research Associates and outside partners, including leaders in academia. The center focuses on demystifying the spread of news and information and provides insightful interpretation of the vast social data that surrounds us.
 

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