The best social analysis tools provide multiple views of how different audiences are engaging with your content across social channels. To get a full view of the performance of content on social media, make sure that the social analysis tools that you use have full reporting functions, and are able to make historical comparisons around content and different pages on social media. Â
NewsWhip’s data and tools are specifically designed for professionals in the communications, marketing and publishing spaces, who need data to make informed decisions about their social media strategies. Here are some of the many areas that the users of NewsWhip Analytics and NewsWhip Spike work in:
- Social Media Management,
- Digital Publishing,
- Communications,
- Audience Development,
- Brand Marketing,
- Content Marketing,
- Crisis Management,
- Public Relations.
By working through the answers to these questions and others, it’s possible to then focus on the areas of social media insights reporting that will have the most impact with your audience. We regularly write about best practices for sharing effective social media insights reporting on the NewsWhip blog.
Visit the Newswhip Research Center:Â It’s the central intelligence hub of NewsWhip where we regularly publish reports around changes to the social platforms and event specific insights (Black Friday, Christmas, Super Bowl, World Cup, Brexit, Presidential Elections and much more). This multidisciplinary team is comprised of Content Strategists, Editors, Data Scientists, Research Associates and outside partners, including leaders in academia. The center focuses on demystifying the spread of news and information and provides insightful interpretation of the vast social data that surrounds us.
Â
