Online Trend Monitoring
Keep your brand in touch with cultural trends
Real-time feeds of trending topics across web publishers, Twitter, and YouTube
Trend Monitoring is available on NewsWhip Spike
NewsWhip Spike is the only real-time media monitoring platform that comms teams use to predict the stories and topics that will matter in the hours ahead.
How comms teams use Trend monitoring
Surface trends as soon as they begin to emerge so you’re ready to join the conversation for the topics that matter to your brand
Explore every trend to generate content ideas for your social media strategy and keep your brand relevant
Deep dive into trends to find the best content that creates an opportunity for your brand to react and drive engagement during any trend
Tracking current affairs
Find trends that might be sucking all of the air out of the room and avoid launching your campaign at the wrong time
A closer look at Trend Monitoring
Add Trends to any dashboard
Trend widgets can be added to any dashboard so you can view trends alongside real-time content in the All Searches view of your dashboard.
This widget shows you a list of people, places and organisations that have recently surged in popularity from web articles published in the US, Canada, UK, Ireland, Australia, or New Zealand. You can tap on these to view the content that’s driving the trend.
This widget surfaces the topics that are seeing a high-volume of mentions, and which have seen a sharp increase in engagement over a short period of time from Tweets posted in the US, UK, Singapore, Peru, Germany, France, Spain, Italy, South Africa, Ireland, Australia, Brazil, or Canada. Twitter Trends come directly from the Twitter platform, and offer insight into topics that are surging in popularity amongst the public.
This widget shows you all currently trending YouTube posts, as defined by YouTube, in the US, Ireland, UK, Australia, Canada, New Zealand, Germany, France, or India.
More ways to get insights on social content
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