The NewsWhip Pulse: Webinar 8

A weekly review of the media trends shaping society and public opinion

December 4, 2020


11:30am EST / 4:30pm GMT


This week on the Pulse, we’re thrilled to welcome Jaclyn Ruelle of The Martin Agency to learn more about Martin’s Cultural Impact Lab and to understand brand influence on culture today.

As Managing Director of this new initiative, Jaclyn’s focus is to build a cultural engagement and earned media practice to deliver on the Martin Agency’s primary mission: Impact Culture to Impact Sales.

Our guests

Paul Quigley

Jaclyn Ruelle,

Managing Director,

Martin Agency

Benedict Nicholson

Paul Quigley,

CEO and Co-Founder,


Watch our previous webinars

Did you miss one of our previous webinars? No worries – you can catch up on them now

Episode 7

The US Election

In the latest episode of the NewsWhip Pulse, Paul Quigley and Benedict Nicholson return to discuss the social data behind the US 2020 presidential election.

Episode 6

Introducing Crisis Dashboards

In the latest episode of the NewsWhip Pulse, we’re excited to be joined by Dervilla Mullan and John Hayes from our product team to talk about our Crisis Dashboard release.

Episode 5

Reddit x NewsWhip

Paul was joined by Reddit’s Senior Partnerships Manager Gabriel Sands to talk about our brand new integration with Reddit, the power of Reddit, and how you can use the data to detect trends early, gauge public perception, and learn from knowledgable communities.

Episode 4

The Axios-NewsWhip attention tracker

In this edition, our Head of Research and Editorial at NewsWhip, Benedict Nicholson was joined by Neal Rothschild, Director of Audience and Growth at Axios to discuss the Axios-NewsWhip election tracker partnership.

Episode 3

Top Author Leaderboards

In this edition, our CEO Paul Quigley was joined by Benedict Nicholson, Head of Research and Editorial at NewsWhip to discuss NewsWhip’s latest feature release, Top Authors Leaderboards, and the top authors in the US, tech, and politics.

Episode 2

Jim Kennedy from the AP

In this edition, our CEO Paul Quigley was joined by Jim Kennedy, who serves as the SVP of Strategic Planning at the Associated Press. Jim brings insights on the unique challenges and opportunities facing newsrooms in 2020, from a huge increase in social engagement to the rise of the mono-news cycle and the difficulties of combating misinformation.

Episode 1

A lookback at 2020 so far

NewsWhip’s CEO and founder Paul Quigley is joined in the first episode of the NewsWhip Pulse by the Head of Research and Editorial Benedict Nicholson to talk through some of the content trends of 2020 so far.