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How A Creative CFO Will Save Advertising

This article is by Jay Haines, CEO of global executive-search firm Grace Blue, North America. Advertising’s legacy model is under pressure; it is prohibitive to quick decision-making and customizable workflows and is not built for the world we find ourselves in today. We’re living in what I call The Agility Era, a time when clients are [...]

forbes.com

1 hr ago

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forbes.com

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Top 20 Corporate Weasel Words

You won't learn about these common corporate phrases in business school but they're required reading if you want to navigate the corporate world.

inc.com

4 hrs ago

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inc.com

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Study: Mobile Ads Actually Do Work - Especially In Apps

Even as mobile ad revenues skyrocket at sites such as Facebook and Twitter, the little banners still don't work as well as they could--or so goes the widespread perception. But a new study out this morning from the mobile ad serving and tracking firm Medialets indicates that they work better than many advertisers thought.

forbes.com

5 hrs ago

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forbes.com

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Inside Uber's Sabotage Campaign

New details emerge about the company's network of contractors recruiting drivers and passengers--and their cutthroat tactics to target competitor Lyft.

inc.com

5 hrs ago

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inc.com

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